📊 GMAT Exam Prep

Report 1 details customer satisfaction scores for a new product, noting that 'slow response times from support staff' is the most frequent complaint. Report 2 outlines a proposed product update, which includes 'a new self-service portal for common queries and an enhanced knowledge base.' Based on both reports, which of the following is most likely to improve overall customer satisfaction for the new product?

A Increasing marketing spend to attract more customers.
B Implementing the features from the proposed product update.
C Lowering the price of the product to make it more competitive.
D Conducting more frequent customer surveys to gather additional feedback.

✓ Correct Answer: Option B

Report 1 identifies 'slow response times' as the main issue. Report 2's proposed update (self-service portal, knowledge base) directly addresses this by reducing reliance on support staff, thus improving satisfaction.

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