📊 GMAT Exam Prep

A recent survey found that 70% of consumers prefer online shopping for electronics due to convenience, while only 30% prefer brick-and-mortar stores. However, the survey also noted that the average price of electronics bought in brick-and-mortar stores was 15% higher than online. Which of the following can be most reasonably inferred from the information above?

A Online retailers offer better discounts on electronics than brick-and-mortar stores.
B A significant number of consumers prioritize convenience over price when buying electronics.
C For some consumers, the convenience of online shopping does not outweigh the desire to pay a higher price in brick-and-mortar stores.
D The total sales volume of electronics is higher online than in brick-and-mortar stores.

✓ Correct Answer: Option C

Since 30% of consumers prefer brick-and-mortar stores despite their higher prices, it can be inferred that for these consumers, convenience (or other factors of physical stores) is not enough to deter them from paying more.

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